Designful Storytelling.

A brand strategy design consultancy that helps purposeful up-and-comers capture opportunities that are bigger than themselves today.

The secret backdoor access to Silicon Valley thinking.

A 3-step, resource-light framework that bulletproofs your brand in an ultra-competitive market, making commodity competition irrelevant to your business.

Cut through the clutter with designful brand stories.

In the digital era, modern businesses face an unprecedented challenge when it comes to reaching and connecting with their audiences. It's now easier than ever to communicate, but it's also more difficult than ever to grab their attention and keep them engaged.

Companies are battling it out in every sector. A well-curated brand that resonates with the market and speaks to their needs is essential to make a lasting impact.

Building a brand in the noisy marketplace is just as critical as staying profitable.

Brand Strategy

We help you discover a unique spot in the market through a brand strategy framework, so you can understand and communicate your differentiators effectively, making competition irrelevant.

Content Design

Set clear goals to create high-performing content. Align elements with the goals to share stories effectively, reach the right audience and measure success.

Growth Process

Build a system that offers streamlined processes for growth. Deliver your brand experiences with compelling content via strategic deployment and channels. Cultivate an engaged ecosystem for your brand.

Our Mono Philosophy

Storytelling

It is turning vague, abstract promises into realistic relatable experiences that inspires (think), motivate (feel), and encourage (do).

Alignment

A brand only exists when both the business and the people it serves joint up to achieve a mutual goal.

User-Centric

There’s a difference between a story told by the brand or its customers. It is not about what you say. It is about what they say, for you.

Strategy-Led Creativity

Juxtaposing logic and magic to make purposeful stories accessible and impactful for the intended

Stories we nurtured

Words from our clients

It all started with a simple chat. I gained so much inspiration and direction for the business. In two years, we doubled our scale with more clinics and staff members, capturing a larger market.

Jacky

Yeung

Y-Health

It had been a concept sitting in my mind for so long. Until I felt the urge to make it happen, I didn't know where to start. However, the process gave me the confidence and clarity I needed and made me realize the potential of Oxy can go far beyond.

Charlie

Wong

Oxy

We nearly tripled our revenue compared to 2021 by adding just the right offering to the lineup. A big shout-out to the team!

Olivia

Sin

Founder of Faeries

Working with the team was an incredibly rewarding experience. I learned a lot. I went from being anonymous to our customers to having a group of advocates. Not a huge crowd yet, but I'm sure we will get there soon!

Jackie

Choi

Founder of mormor