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The secret backdoor access to Silicon Valley thinking
Brand CORE
Workbook
FREE until March 2024 (originally at US$99)
A 3-step, resource-light framework that bulletproofs your brand in an ultra-competitive market, making commodity competition irrelevant to your business.
- A systemic 3-step essential exercise
- 3 levels of future directions for your next business
- 2 bonus toolkits to help you come up with the go-to-market campaign
- 1 uniquely authentic brand positioning idea that's ready to grow
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Here's to the aspirational.
3x your business potential in as little as 3 hours.
Great brand positioning is about opening the right doors to achieve the desired growth.
Originating from Silicon Valley, where startup culture and competition are unstoppable, this 3-step, resource-light workbook is designed to help you amplify your business potential and bulletproof your next brand in as little as 3 hours with the entrepreneurial superpower of the Silicon Valley brand-building process.
Slash your strategy process from clunky 6-month back-and-front to as little as a 3-hour workshop.
Who is this for?
This is a framework you wouldn't want to miss if you are after a highly agile and efficient process for spinning up compelling brand ideas in as little as 3 hours, especially if you are:
Business has been awesome, but you feel it is about time to make a pivot to diversify "the business" into a portfolio of businesses. Yet, with all the options on the table, you find yourself in a maze of possibilities.
You have grasped the basics. The business appears to be functioning well at the moment. The question now is how far it will go and how long it will take for you to distance yourself from the competition. It's time to find out.
You are on your own. Literally. From the grand plan to the tiniest details. Clarity and directionality will be everything to kick start the game.
Words in the wild.
Whether it's projects carried out elsewhere or our own clients, we’ve witnessed successes, repeatably, from the same process.
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Partner
Chinese medical group chain
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Co-founder
Creative event and production agency
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Co-founder
Boutique coffee shop
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Regional Senior Marketing Manager
Multinational corporate travel solution company
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Founder @
Health and beauty care brand
Before you start...
Before you get yourself overwhelmed with excitement, reimagining the future of your business, perhaps an overall health check is something you also need.
Brand Audit Toolkit
Diagnose it yourself.
Self-diagnosis on your desk.
All the templates, exercises, and checklists in this Brand Audit Toolkit (v2.2) are designed to help you create an effective brand identity system that keeps competition at bay.
To get started, lock your brand / marketing / creative team in a room and start crunching.
Do tell us how it goes. Most intrigued to hear all about it with our toolkit!
45-minute Consulting Call
The business roadmap.
Consultation diagnosis, on the house.
Share your fears and dreams with one of our strategists in a 45-minute consulting call and figure out how you can get where you want to be, free of charge (valued at US$480).
In a very open-ended and zoomed-out setting, we'd love to hear all about your stories and the ambitions behind the business, as well as the obstacles in the way. With the insights you provide, our strategist will come back to you with their perspectives and offer you a glimpse of possibilities for your desired future.