Who We Are

A Brand Strategy Design Consultancy

We specialize in designing brand stories and managing creative processes, for small and medium-sized businesses across the Asia Pacific region.

For Purposeful Up-and-Comers

We work with those who are determined to make an impact on their community and scale their influence to unlock long-term growth opportunities.

5 Quick Facts

Focus

Curate brands through designful storytelling

Expertise

Brand Strategy, Content Design, Growth Process

Base

Hong Kong & Singapore

Reach

Asia-Pacific region

Clients

Purposeful Up-and-Comers

Our Approach

Design Thinking Based Strategy

Effective solutions are rooted in a thorough understanding of the problem at hand. Therefore, we tie our thinking to the root: the people we serve. Our objective is to design solutions for intended users.This is the core principle we apply to everything we do: branding, business consultancy, digital products, content production, and end-to-end marketing operationalization.

Informative Visual Storytelling

Communication serves great value to people in two ways: by being interesting, informative, or both. Be it static graphics, videos, presentations, or interactions, to optimize the delivery of any type of meaningful message, we need to paint a vivld picture that is both logical and emotive in people’s heads. Human beings process visuals well, and we all love it.

Sustainable Growth Process

Misperceived by many, Growth Hacking is never a shortcut to success. It takes consistency and time to achieve the ultimate goal - trust from people.It all begins with producing amazing content. Growth Hacking also emphasizes testing, tracking, and optimizing your brand and marketing efforts. It is a collaborative system of creativity, analytics, and marketing to grow and retain an active user base.

The Crew